Fairphone is a Dutch smartphone brand built around modular design, ethical sourcing, and extended product lifespan. This stop motion piece communicates the brand's climate-conscious approach to manufacturing as a core product value, part of the four-asset Fairphone 5 launch campaign. Conceived, directed, and produced by Minimation Studio from brief to final delivery, for use across the landing page, social media, paid ads, and events.

Client: Fairphone | Role: Concept, Direction & Production | Stop Motion | Web, Social, Paid & Events | 2023