Fairphone is a Dutch smartphone brand built around modular design, ethical sourcing, and extended product lifespan. Part of the Fairphone 5 launch series, this stop motion animation communicates the phone's 5-year warranty, a standout commitment in a market where software support rarely lasts that long. Conceived, directed, and produced by Minimation Studio from brief to final delivery, running across the landing page, social channels, paid ads, and live events.

Client: Fairphone | Role: Concept, Direction & Production | Stop Motion | Web, Social, Paid & Events | 2023