Fairphone is a Dutch smartphone brand built around modular design, ethical sourcing, and extended product lifespan. The Fairphone 4 relaunch required a full hero film — a one-minute stop motion production covering multiple product messages in a single cohesive piece. Directed and produced by Minimation Studio, the film spans several distinct scenes, each with its own set design and technique: claymation, paper animation, text animation, and on-camera hand performance. Produced from initial concept through final delivery, it ran on YouTube, Instagram, and TikTok. The shorter cuts below isolate individual scenes for focused viewing.

Client: Fairphone | Role: Direction & Production | Stop Motion Hero Film | YouTube, Instagram, TikTok | 2024